As 2013 comes to a close, we want to wish you and yours all the very best for the upcoming 2014. It’s been a great year here at AutoWeb Technologies and we’re just so fortunate to be able to do what we do here everyday. Thank you again for all you do for us as …
Social Media Grows Stronger Than Ever.
From Fast Company’s list of Ten Surprising Social Media Statistics that will Make You Rethink Your Social Strategy: The fastest growing demographic on Twitter is the 55–64 year age bracket – impressive numbers against the prevailing idea that social media is “just for teenagers.” YouTube reaches more U.S. adults aged 18-24 than any cable network …
The Video Advertising Advantage
According to a study conducted by Nielsen, online video ads have a greater impact than TV ads and they are better at finding the hardest-to-reach audiences. Two key findings: Younger TV viewers, the coveted 18-34 demo, continue to grow their time spent with online video. Online video ads score higher impact than TV ads on …
You mean some of those reviews are fake?!
Obviously, some online reviews are fake. According to a 2012 report from Gartner Research, “between two and six percent of online reviews are fake or deceptive.” Jenny Sussin, a Gartner analyst and co-author of the report, found that, “In the hospitality industry, you are more likely to see bookings go up when you have better …
Continue reading “You mean some of those reviews are fake?!”