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Web Site Design and Web Marketing Tips Blog

83% of Consumers now EXPECT this from your company.

Posted On: 14 July 2015 Posted By: admin

Since April’s recent Algorithm update mandating that web sites be mobile compatible in order to stay atop of the search engines a lot has happened. First, many companies have seen their rankings plummet with Google. Our phones have been busy with “Why is this happening?”. Many times, this is the reason. Second, a recent survey of …

5 ways to improve your website’s visitor experience

Posted On: 18 June 2015 Posted By: admin

Whether you sell goods and services, the goal of your web site should always be to provide a rewarding experience that encourages visitors to explore, act, and return. This can be a tough balancing act, however. Many times, clients try to do too much and offer too much content, making it difficult for visitors to act or become engaged. …

The Top 3 Things To Think About When Outsourcing Your SEO

Posted On: 19 May 2015 Posted By: admin

When Google’s Algorithm made a very large update in 2013, the SEO landscape changed forever. We saw a complete change in the traditional approach to getting links and building domain authority. This change ultimately brought content marketing into the forefront because we now know that this is the ONLY way to build quality links and …

Half of Small Businesses Spend Less than $300 Per Month on Online Marketing

Posted On: 16 April 2015 Posted By: admin

BrightLocal (an online seo analytics tools provider) recently released their annual internet marketing survey of small- to medium-sized businesses. Their survey covered more than 736 small businesses. These are all employers that have less than 50 employees to be qualified as respondents.  Top Takeaways from the Survey We see that more small businesses plan to increase …

Google goes Old School

Posted On: 16 February 2015 Posted By: admin

Onsite SEO is very important. Google’s recent algorithm updates, like Penguin, have transformed the SEO industry. For many years, there was a tremendous shift from onsite SEO (page content, onsite blogs, page markup, etc) to offsite SEO tactics (aka: link building). However, onsite SEO (site structure, content quality, and usability) has come back into the spotlight …

A New Year’s Business Checkup 2015 – PART TWO – The 3 P’s!!

Posted On: 8 January 2015 Posted By: admin

First off, Happy New Year!!! Hope you and yours had a fantastic and safe holiday season. We’ve received some really great comments and feedback from many of you in regards to part one of our New Year’s Business Checkup. Many of you have expressed optimism about 2015 and are prepared to buckle down and have …

A New Year’s Business Checkup 2015 – PART ONE

Posted On: 17 December 2014 Posted By: admin

As 2014 comes to a close, we want to wish you and yours all the very best for the upcoming 2015. It’s been a great year here at AutoWeb Technologies and we’re just so fortunate to be able to do what we do here everyday. Thank you again for all you do for us as …

The 5 components of a successful Blog

Posted On: 9 December 2014 Posted By: admin

In today’s digital world, it seems like every company has a blog to round out its digital footprint. Some blogs are better at delivering relevant content and others are better at posting an instant viral hit. But what does it take to find that sweet spot between the two? Here are five elements for a successful …

The 5 Unwritten Rules of Social Media

Posted On: 6 November 2014 Posted By: admin

When it comes to engaging customers or followers on social media, there are certain unwritten rules that you should be abide by. Even though some of these rules may be obvious to social media professionals, it is always a good idea to re-evaluate these strategies every six months because even the savviest social professionals can fall into the trap of posting …